Enabling Retail Digital Transformation with SAP for a Leading Fashion Brand
The client is a leading fashion retail brand across the globe, with operations in 32 countries and annual sales of over $6 billion USD. To capitalize on its reach, the brand set out to grow one of its brands globally, increase profit margins and revenue across the enterprise, and drive consumer centricity.
The first pillar of the client’s retail digital transformation with SAP involved replacing the company’s existing wholesale-focused solution for managing stock and logistics with a new global core ERP to enable a retail-centric, consumer-minded, and forward-looking mindset. To achieve this, the company decided to implement the SAP S/4HANA solution for fashion and vertical business and the SAP Customer Activity Repository (CAR) application. Key to the transformation was also SAP Business Technology Platform (BTP), which the company deployed to connect its new IT landscape, from application-to-application integration to B2B and data services. SAP BTP helped accelerate every step of the transformation based on RISE with SAP, maximizing the value of SAP S/4HANA Cloud, private edition and allowing the client to consume innovation more rapidly.
The second pillar was about becoming a data-driven organization, and the third pillar involved using advanced planning to forecast tomorrow’s demand today. From retail and enterprise business planning to demand and supply planning, the key enablers are the SAP Integrated Business Planning (IBP) for Supply Chain, SAP Analytics Cloud, and SAP Supply Chain Control Tower solutions. To realize the last pillar of its transformation, the client wanted to use software such as the SAP Extended Warehouse Management (EWM) application and production planning and detailed scheduling functionality of SAP S/4HANA Cloud, private edition. The goal was to achieve excellence across sourcing and manufacturing.
Finally, SAP HANA Cloud enabled agile application development to help the client develop next-generation intelligent-data applications, allowing it to deliver transactions and analytics simultaneously without data duplication.
DOWNLOAD THE CASE STUDY BELOW.
This case study was provided by SAP for value-added resellers like Crescense. Contact our team for more information about getting started with your retail digital transformation with SAP.